Let’s get real – being a vegan beauty user or someone transitioning to natural products can sometimes be a challenge. You may not be able to find products in the sea of every other beauty brands available, or maybe the confusing beauty product symbols mean you aren’t sure whether a brand is actually vegan.
Shopping vegan products is beneficial every day, not just on World Vegan Day, because it promotes a cruelty-free lifestyle that respects animals and the planet. Many vegan brands, like Nutriburst, Weleda and Saie Beauty are crafted with clean, natural and sustainable ingredients, supporting healthier choices for both your body and the Earth, thanks to the minimal environmental impact.
We’ve done the hard work for you by seeking out some of the best vegan brands available to give you a complete vegan beauty range, so you can shop with confidence. Aside from the fantastic Lush (which isn’t completely vegan yet), there are plenty of other options to keep your vegan beauty stash fresh at all times. These brands aren’t hard to find and won’t break the bank. Whoever said vegan beauty had to be expensive?
Weleda
Weleda was born in 1921 as a pharmaceutical laboratory, with its own medicinal plant garden and now is a large natural cosmetics manufacturer. Loved by Hailey Bieber and our associate beauty editor Lauren Ezekiel, Weleda products are “intended to support people in their personal development, in maintaining, promoting and restoring their health.”
We recommend: Weleda Skin Food (£7, originally £9)
Barry M
Many people aren’t aware that this nail favourite has always been vegan, and it’s extremely affordable. From its nail polish to its contour palettes, there’s a wide range of colour choices to suit all.
We recommend: Barry M Gelly Nail Paint Midnight in Black Cherry (£5)
Tropic
Tropic is a skincare range that was the brain child of Susan Ma and after appearing on The Apprentice in 2011 she became a 50/50 partner with Alan Sugar. The Tropic pure ethos states “we love animals and care about their welfare, so we will never test on them or cause them distress by using derivatives such as lanolin, beeswax, or honey.” The products are so pure you could almost eat them, (but please don’t).
We recommend: The Tropic Elixir Age-Defying Facial Oil (£30)
EcoTools
EcoTools is not only vegan and cruelty-free but also uses only tree-made packaging and recycled bamboo. The brand’s aim is to be “environmentally friendly, but chic, high-quality, and affordable” too.
We recommend: EcoTools Daily Defined Eye Brush Kit, Five Piece Set (£10, originally £13)
Juice Beauty
With Gwyneth Paltrow as a creative director, Juice Beauty must be worth it! The Juice Beauty aim is to “deliver clinically validated skincare and vibrant plant-pigment makeup that provide beautiful results, enrich your well-being, and sustain the Earth.”
We recommend: Juice Beauty Stem Cellular CC Cream Zinc SPF 30 (£32)
Sukin
Sukin is proud to be a leading brand identifying that “skincare that doesn’t cost the earth.” Its products use highly efficient ingredients, whilst maintaining a low cost to make the transition to vegan affordable for all.
We recommend: Sukin Purely Ageless Day Cream (£12)
Arbonne
Arbonne was born in Switzerland by Petter Morck, together with a group of leading biochemists, biologists, and herbalists to create a beauty brand that is “constantly looking for ways to not only minimise impact on the earth, but to leave it better than [they] found it.”
We recommend: Arbonne Botaniques Concentrated Shower Gel (£11)
MuLondon
MuLondon was created and inspired by traditional herbalism, pure natural essential oils, and herbal extracts. The brand was created “to make a change – a change that is more than skin deep. It has proactive environmental, recycling, and fair-trade policies and support for community projects, and strongly opposes animal testing and exploitation.”
We recommend: MuLondon Fragrance Free Skincare Set (£38)
Saie Beauty
Saie is a clean beauty brand focused on vegan, eco-conscious makeup. Its cruelty-free products enhance natural beauty and are kind to both skin and the planet.
We recommend: Saie Glowy Super Gel (£22)
Sienna X
This vegan self-tanning brand creates luxury products that give you a natural, streak-free glow without any animal ingredients. Its bestselling Express Tanning Mousse is a fan favourite for quick and flawless results.
We recommend: Sienna X Express Tanning Mousse (£24)
The Glowcery
Glowcery’s vegan skincare is packed with nutrient-rich superfoods for a healthy, radiant complexion. Not only is it a Black-owned, woman-owned British brand, but its Clean Greens Serum is a favourite of mine, offering nourished, balanced and healthy skin for all skin types.
We recommend: The Glowcery Clean Greens Superfood Serum Facial Oil (£48)
Glow Recipe
Known for vibrant, fruit-infused skincare, Glow Recipe’s vegan products bring juicy ingredients to your skincare routine. Its Watermelon Glow Niacinamide Dew Drops are a top seller, helping skin stay soft and smooth and are now included in their Watermelon Icons gift set.
We recommend: Glow Recipe Watermelon Glow Icons Set (£58)
Humantra
Humantra’s vegan wellness supplements are clean and effective, supporting health with natural ingredients. Its trial pack is the perfect introduction to the brand’s electrolyte flavours, which are popular for boosting energy and focus with a refreshing, electrolyte-rich formula.
We recommend: Humantra 8 Sachet Trial Pack (£15)
Rawgaia
Rawgaia was created by product formulator Jessica Michael due to her deep passion for developing pure, cold pressed, organic, natural, superfood skincare products. All of the products are handmade in small batches with the fresh sea air breezing through the factory in Brighton!
We recommend: Rawgaia Goji Goodness Superfood Cleanser (£28)
Fable & Mane
Fable & Mane is a luxurious vegan hair care line inspired by Indian rituals, using plant-based ingredients to enhance hair health naturally and ethically.
We recommend: Fable & Mane Volumising Shampoo (£28)
Orly
A leader in vegan nail care, ORLY’s vibrant, cruelty-free nail polishes come in rich colours and formulas, ensuring beauty without animal testing or byproducts.
We recommend: Orly Beautifully Bizarre Nail Polish (£13)
Bali Body
This vegan-friendly brand delivers sun care, skincare, and tanning essentials, creating cruelty-free, sun-kissed glow products that are free from animal-derived ingredients. They’re leaders in gradual tanners (loved by our editorial coordinator Lauren Gordon) and provide the best fake tan, according to our extensive editor experiments.
We recommend: Bali Body Gradual Tanning Butter (£27)
Moo & Yoo
Moo & Yoo crafts eco-friendly, vegan hair care that nourishes the hair with gentle, natural ingredients, keeping both hair health and sustainability in mind.
We recommend: Moo & Yoo Miracle Curl Cream (£28)
True Organics
This Black-owned vegan skincare brand delivers gentle yet effective products with sustainable, organic ingredients, perfect for ethical, eco-conscious skin routines.
We recommend: True Organics Whipped Peppermint & Vanilla Body Butter (£12)
Q+A
Q+A offers vegan skincare solutions with simple, natural ingredients that cater to diverse skin types, creating effective, animal-free products for healthy skin.
We recommend: Q+A Vitamin C Radiance Face Cream (£13)
Nutriburst
Nutriburst’s vegan gummies bring a tasty approach to daily wellness, with supplements designed to support everything from immunity to beauty. Their Hair, Skin & Nails gummies are a bestseller, packed with biotin and B vitamins for a beauty boost, but I personally love the Ashwagandha gummies for better sleep, low stress and higher energy levels.
We recommend: Nutriburst Ashwagandha KSM-66 Gummies (£15)
Hello Sunday
A go-to for vegan, eco-friendly SPF, Hello Sunday makes sun care easy and effective with formulas gentle enough for sensitive skin. Try its SPF 50 primer, The Illuminating One, a lightweight glow primer that will eliminate winter dullness, giving you that ultimate summer glow all year round.
We recommend: Hello Sunday The Illuminating One Glow Primer SPF50 (£18, originally £23)
Lauren Gordon is the editorial coordinator at PS UK, where she creates lifestyle and identity content. Lauren has a degree in journalism from University of the Arts London and previously worked as a showbiz and TV reporter at The Mirror US. Lauren specialises in pop culture, hair and beauty, focusing on trends, sharing in-depth tutorials, and highlighting hidden gems in the beauty industry.