I’m a Beauty Editor These are the 7 Products I Would Buy From Flannels

Flannels Leeds Flagship. Photo by Joas Souza

If you’re from London or the surrounding areas like me, Flannels probably makes you think of a designer shop you’ve seen in a shopping centre or somewhere you’ve popped into for a pair of trainers or Ugg boots. You might not think six floors of London-style department store luxury with the likes of Gucci, Saint Laurent, Prada and Bottega Veneta showcasing the latest trends – yet this is the case in the newly opened Leeds store.

Bang smack in the middle of Leeds city centre, the new Flannels flagship store joins the high street retailer’s new mission to bring a high end, luxury shopping experience to the rest of the country. As David Epstein, managing director of premium and luxury at Frasers Group explained, he wanted the people of Leeds and the surrounding areas to also have their “London moment,” without the two hour train journey.

From the high shine marble floors to the aesthetically pleasing design I couldn’t help but be impressed as I walked through the entrance and into the latest designer accessories towards a beauty hall which could rival the likes of Selfridges. Although I stopped and browsed the extensive Longchamp offering and debated buying the latest silver New Balance trainers, my bread and butter will always be beauty and before long I was sucked into Flannels Beauty’s impressive selection.

As I chatted to all the friendly staff I was surprised that many of the offerings inside the new Flannels store were the first in the region, including a high tech face scanner at Dior, designated treatment area at Estée Lauder and a one of a kind beauty changing room which allows customers to go and try products, much like a clothing dressing room, equipped with an interactive mirror and content space, because let’s face it, if you don’t take a photo it didn’t happen.

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