Behind the Look with L’Oréal Paris Ambassador Mary Fowler

Ever since Mary Fowler stepped onto the stage as part of the Matildas squad, she stole the nation’s heart. The fearlessness and determination she displayed throughout the 2023 FIFA Women’s World Cup proved an inspiration.

Adding another feather to her cap, the Aussie soccer star has just been announced as a brand ambassador for L’Oréal Paris. It’s the only beauty brand that the Gen-Z icon and sporting phenomenon has ever paired up with – and it’s a fitting partnership.

Historically, L’Oréal Paris has been a company that’s had women’s empowerment at its core, and its beauty brand ambassadors have always stood for boosting women’s confidence and empowering them to fulfill their ambitions.

At an impressive age, Mary’s not only chased her dreams, she’s pinned them down. And she’s not done yet!

In honour of this exciting ambassadorship, we got to know what products were behind the stunning looks in her new L’Oréal Paris campaign.

L’Oréal Paris Revitalift 12% Pure Vitamin C Brightening Serum

Playing women’s soccer – for our national team and England’s Manchester City – means not just battling opponents but the elements.

This is why the L’Oréal Paris Revitalift 12% Pure Vitamin C Brightening Serum is perfect for Mary each morning. The forward says that this is her absolute favourite product from L’Oréal Paris.

The wonder serum is formulated with 12% of the purest form of vitamin C (L-ascorbic acid), and care of its antioxidant properties, it’s scientifically proven to make the skin two times brighter and three times smoother.*

Along with vitamin C, the serum contains salicylic acid – to smooth the skin and reduce the visible appearance of pores. It also contains vitamin E to help protect it from external aggressors.

With this product in Mary Fowler’s beauty arsenal, she always feels ready for her TV close-up on match day.

L’Oréal Paris Infallible Matte Resistance Liquid Lipstick in shade ‘A-Lister’ (430)

What’s giving Mary Fowler that timeless glamour? A bold, red lip, of course.

The daring hue of this L’Oréal Paris Infallible Matte Resistance Liquid Lipstick is like a symbol for women’s empowerment, women’s rights, and gender equality – in one fiery swipe.

Mary’s proven near infallible on the soccer field, and this lippy fits with her on-the-go lifestyle. Due to its innovative formula, it provides an impressive wear time of up to 16 hours.

High-intensity pigments ensure the L’Oréal Paris Brand Ambassador’s lip colour remains vibrant throughout the day and night, no matter how packed her schedule is.

The non-drying lipstick is also enriched with hyaluronic acid, meaning all-day nourishment. There are 16 other gorgeous shades in the range too.

L’Oréal Paris Panorama Mascara in Black

No falsies needed here. Mary’s lashes look next level thanks to the brand-new L’Oréal Paris Panorama Mascara in black.

The smudge-proof mascara offers panoramic volume, corner-to-corner. Kind of like the expansive coverage you can expect from Mary on the field, right? Think fanned-out intensity for bigger-looking eyes.

The mascara’s enriched with 5% Stretchflex complex, wrapping each lash for perfectly separated, clump-free volume. Nicely, it’s suitable for those with sensitive eyes too.

L’Oréal Paris Revitalift Filler 1.5% Pure Hyaluronic Acid Plumping Face Serum

Playing an outdoor sport, at the height of winter, can be a little harsh on the complexion. This is exactly why the L’Oréal Paris Revitalift Filler 1.5% Pure Hyaluronic Acid Plumping Face Serum is ideal for keeping the skin hydrated.

The Revitalift serum contains a blend of three forms of pure hyaluronic acid to help retain the skin’s moisture. Now enriched with micro-epidermic hyaluronic acid – 50 times smaller than macro-hyaluronic acid – it penetrates deeper into the skin’s surface, helping to re-plump lines and wrinkles from within.

The advanced formula is quick to absorb, with a non-greasy finish. Mary likes layering hers over her aforementioned L’Oréal Paris Revitalift 12% Pure Vitamin C Brightening Serum, before popping on a hydrating SPF moisturiser and some makeup.

L’Oréal Paris Bond Repair Haircare

L’Oréal Paris’s Bond Repair products are a brilliant choice for those wanting stronger, healthier hair – from its Bond Hair Shampoo, which reinforces the hair bonds, to the Bond Repair Conditioner, helping to rescue locks from damage. (There’s also a Pre-shampoo Rescue Treatment and Leave-in Serum.)

Combine all the Bond Repair Hair Products for all-over care. A strengthening routine isn’t just for the gym!

* Cosmeto-clinical study, 63 subjects.